Publications

For a full, always-up-to-date list, please visit my Google Scholar profile.

Selected peer-reviewed articles

1. Simchon, A., Edwards, M., & Lewandowsky, S. (2024). The persuasive effects of political microtargeting in the age of generative artificial intelligence. PNAS nexus, 3(2), pgae035.

2. Simchon, A., Guntuku, S. C., Simhon, R., Ungar, L. H., Hassin, R. R., & Gilead, M. (2020). Political Depression? A Big-Data, Multi-Method Investigation of Americans’ Emotional Response to the Trump Presidency. Journal of Experimental Psychology: General, 149(11), 2154–2168.

3. Simchon, A., Brady, W. J., & Van Bavel, J. J. (2022). Troll and Divide: The Language of Online Polarization. PNAS Nexus, 1(1), pgac019.

4. Simchon, A., Sutton, A., Edwards, M., and Lewandowsky, S. (2023). Online reading habits can reveal personality traits: towards detecting psychological microtargeting. PNAS Nexus. 10.1093/pnasnexus/pgad191.

5. Lasser, J., Aroyehun, S.T., Simchon, A., Carrella, F., Garcia, D., & Lewandowsky, S. (2022). Social media sharing of low quality news sources by political elites, PNAS Nexus, pgac186,

Last updated: 1 June 2025